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Sun’s Out, Leads Out: Why Smart Businesses Keep Marketing All Summer Long by BoostBC
For many business owners, summer feels like the perfect time to ease off the gas. Vacations, longer days, and shifting customer routines often make marketing feel less urgent. But while some businesses slow down their online efforts, others see summer as a golden opportunity and they're capturing attention, leads, and sales while the competition goes quietThe reality is that your customers don't stop scrolling just because it's July.
2 days ago2 min read
Sun’s Out, Customers Are Searching: Is Your Business Ready? by BoostBC
Summer is one of the busiest seasons for many local businesses. Whether you run a tourism company, restaurant, retail store, wellness practice, event service, or trade business, customers are actively searching online and making decisions faster than ever.
3 days ago2 min read
The June Digital Cleanup: 10 Things Your Business Should Fix Before Summer Gets Busy by BoostBC
As summer approaches in BC, customers are searching, clicking, calling, and booking. Before the busy season hits full swing, now is the perfect time for a digital cleanup. Think of it as spring cleaning for your website, Google profile, and online marketing.Here are 10 quick wins that can help your business look polished, professional, and ready for summer.
5 days ago3 min read
Marketing Myths That Are Costing Your Business Money by BoostBC
More effort doesn’t equal more results and in marketing, that assumption gets expensive fast.
Jun 112 min read
Behind the Scenes: How We Approach Growth Campaigns at BoostBC
Most growth campaigns don’t fail because of bad ads they fail because the thinking behind them is shallow.
Jun 82 min read
Stop Boosting Posts Like You’re Feeding Coins Into a Haunted Vending Machine by BoostBC
There’s a special kind of optimism that happens when someone clicks the blue “Boost Post” button on Meta.
Jun 32 min read
Marketing vs Sales: Why Most Businesses Are Doing It Backwards by BoostBC
Your sales team isn’t the problem your pipeline is. Too many businesses obsess over closing techniques, scripts, and follow-ups while ignoring the real issue: weak or misaligned marketing. If leads aren’t qualified, nurtured, or even the right fit to begin with, no amount of sales skill will consistently save the deal.The Real Disconnect? Marketing is supposed to warm the room. Sales is supposed to close it.
May 282 min read
What Does “Good Marketing” Actually Look Like? (Real Metrics That Matter) By BoostBC
10,000 views. Zero sales. Is that good marketing? Not even close. The problem isn’t effort it’s measurement. Too many businesses are told their marketing is “working” based on numbers that look impressive but don’t actually grow revenue. Let’s break down what really matters.
May 262 min read
The Death of Traditional Marketing (And What’s Replacing It) By BoostBC
Your audience isn’t ignoring your ads, they’re actively avoiding them.
That’s the uncomfortable truth most brands haven’t fully accepted yet.
Billboards blur into the background. Email blasts go unopened. Social ads get skipped in under a second. Traditional marketing didn’t just become less effective it lost relevance in a world where attention is earned, not bought.
May 222 min read
If Your Business Was a Dating Profile… Would Anyone Swipe Right? by BoostBC
You’ve got about three seconds before someone decides if they’re interested or gone for good.
That’s not just dating apps. That’s your website, your ads, your brand. And right now? A lot of businesses are getting left-swiped.
May 202 min read
Cold Calling: The Necessary Evil That Actually Works by BoostBC
If you’re building or scaling a business, you’ve probably felt it:
You know you should be doing outbound, but you avoid it. That’s exactly the premise of Cold Calling Sucks (And That’s Why It Works) and why it’s so relevant for founders and teams. This isn’t a motivational sales book. It’s a tactical guide to turning cold calls into real pipeline, especially when you don’t have time to waste.
May 13 min read
Stop Losing Leads: 6 Signs Your Website Is Working Against You By BoostBC
Your website should be your hardest-working employee. Let us explain!
Bringing in leads, building trust, and helping your business grow around the clock. But what if it’s doing the opposite?
Don’t worry, the good news is that once you spot the signs, you can fix them. Here are seven clear indicators your website might be holding you back and how to turn things around.
Apr 202 min read
From Unknown to Unstoppable: How Small Businesses Can Win with Content By BoostBC
For small businesses, competing with big brands can feel like stepping into a heavyweight ring without the same resources. Massive ad budgets, large teams, and brand recognition often tilt the odds. But content marketing has quietly changed the game and for smaller companies, it’s one of the most powerful tools available.
Apr 132 min read
Hop Into Spring Growth: An Easter Message from Boost BC
Just like an Easter egg hunt, opportunities for growth are often hidden in unexpected places. For businesses across British Columbia, the challenge isn’t a lack of opportunity rather it’s knowing where to look and having the right support to act on what you find. That’s where Boost BC comes in.
Apr 62 min read
Marketing Shouldn’t Be Another Full-Time Job: The Done-For-You System That Gets You Leads By BoostBC
Marketing Shouldn’t Be Another Full-Time Job: The Done-For-You System That Gets You Leads by BoostBC
If you’re a business owner, you didn’t start your company so you could become a full-time marketer. Yet for many entrepreneurs, marketing slowly turns into a second job posting on social media when you remember, experimenting with ads that may or may not work, and hoping something sticks.
Mar 82 min read
The Real Cost of DIY Marketing: Time, Missed Leads & Inconsistent Growth by BoostBC
The Real Cost of DIY Marketing: Time, Missed Leads & Inconsistent Growth by BoostBC Discover the hidden costs of DIY marketing, wasted time, missed leads, inconsistent branding, and poor tracking. Learn how BoostBC turns chaos into a predictable monthly marketing plan that drives growth. Many business owners think DIY marketing is the way to save money, but the hidden costs can be higher than you expect. Time wasted, missed leads, inconsistent branding, and poor tracking a
Feb 252 min read
5 Simple Pieces of Content Every Small Business Needs Before Running Ads | BoostBC
Running ads can be exciting for a small business. It feels like the fastest way to attract more clients online and grow revenue. But many business owners make the same mistake: they invest money in ads before their foundational content is ready.Without the right marketing content for small businesses in place, ads often lead to confusion, low conversions, and wasted budget. A strong small business content strategy ensures that when people click an ad, they know exactly who th
Jan 53 min read
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