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BoostBC Local Spotlight: Empowering Confidence Through Financial Clarity with Keeley Parnitsky
- Boost BC
- Nov 14
- 3 min read
At BoostBC, we proudly spotlight passionate professionals who are not only making waves in their fields but are also deeply rooted in the communities they serve. This month, we’re honoured to introduce Keeley Parnitsky, a Vernon-based Financial Advisor with Scotiabank, whose heartfelt approach to financial planning is helping people across the Okanagan take control of their financial future with confidence.
From Numbers to Human Connection: Keeley’s Journey
Keeley didn’t grow up talking about money and that’s exactly what inspired her career.
“My family never really discussed finances, so I didn’t understand how powerful good financial decisions could be. I was great at math and thought I’d be an accountant, but something was missing - I wanted to work with people.”
That desire to combine numbers with human connection led Keeley to a career in banking. From the moment she stepped into the world of financial advising, she realized she had found her calling: helping people understand, manage, and feel empowered about their money.
Her Approach: Listening First, Planning Second
As a Chartered Financial Planner and Mutual Funds Representative, Keeley’s style blends deep expertise with a personal touch.
“Money is personal - it affects everything from your daily choices to your biggest dreams. I take time to understand my clients as people first. My goal is to educate and empower, not overwhelm.”
Through personalized strategies and meaningful conversations, Keeley helps her clients make informed decisions with clarity and confidence. Whether it’s retirement planning, investment guidance, or building a strong foundation, her support is always grounded in empathy and trust.
Community is Her Compass
“Community, to me, means showing up - for the wins and the challenges. Vernon’s sense of connection inspires how I live and work.”
Keeley is an active part of the Vernon community. You’ll find her volunteering with the Okanagan Humane Society, walking in the Coldest Night of the Year, or showing up in support at Pride celebrations. That same spirit shows up in her day-to-day work - her relationships with clients are built on shared values, mutual respect, and a desire to see others thrive.
A Moment That Mattered
One of Keeley’s proudest moments was helping a client who had spent years feeling overwhelmed by money. They started small—just getting organized—and eventually worked toward buying their first home.
“That transformation—from anxious to empowered—is why I do this work. Financial advising is about more than numbers; it’s about helping people believe in their future.”
Keeley’s Advice for You
For anyone just starting out—or starting over - Keeley offers this:
“Be curious. Start small. Ask questions. Learning about your money is a form of self-care. And with the right advisor, it doesn’t have to be scary - it can even be enjoyable.”
Ready to Take the First Step Toward Financial Confidence?
Whether you're planning your retirement, managing investments, or just looking for a fresh start with your finances, Keeley Parnitsky is here to help - with knowledge, heart, and a community-first approach.
Connect with Keeley today:
Keeley Parnitsky
Financial Advisor, Investment & Retirement Planning, Mutual Funds Representative
📍 Scotiabank, Vernon Main Branch
*Scotiabank is a business name used by The Bank of Nova Scotia.
About BoostBC Local Spotlights At BoostBC, we believe in celebrating the incredible people and businesses that make our communities stronger. Our Local Spotlights highlight professionals who lead with heart, inspire others, and make a real impact where they live and work.
Know someone who deserves to be featured? We’re always looking for our next inspiring story. Nominate a local changemaker, business owner, or community leader by reaching out to us at help@boostbc.ca—we’d love to shine a light on them next!
