By 2026, paid ads aren’t “set it and forget it” anymore and honestly, they haven’t been for a while. Yet many business owners are still pouring money into ads hoping for likes, impressions, and clicks will magically turn into sales. Spoiler alert: they won’t. The businesses winning with paid ads in 2026 are playing a different game. They aren’t chasing vanity metrics. They’re running ads with a system. This system is designed to attract high-intent leads, track real